Google Analytics 4 (GA4) has been streaming through the marketing data board since October 2020. This has left digital marketers clueless and ready to understand what GA4 can do for them. They’ve been on the…
You’ve created a website, and now you want it to start performing for your brand. Your first objective is to make sure that your website content shows up in search results. You can make this…
The Google search engine is taking it easy on the site owner’s pages for now. We’re not talking about relevant content for users. Google’s search engine will continue to prioritise website pages with the best…
Look to the right for Google’s Knowledge Panel. If your brand does not have one, it’s time to make one. What is a Google Knowledge Panel, why does a business need it, and how will…
The impact of Covid-19 spread all across the world has been different for different industries. While the lockdowns affected the business of all scales, the growth of e-commerce is beyond imagination within the past six…
The year 2020 has been a rough one for most people all across the world. Millions have lost their income sources or had to compromise with the scale of income. If you are among the…
Websites are the chief medium for communicating with millions of people all across the world. If you are running a business, you should understand that the website is your company’s virtual representation. And in this…
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