Category: Advanced SEO Techniques

How to use Google Search Console and optimize your website’s performance

Do you own a website? If you don’t – that’s fine, it isn’t too late. But, if you own a website and aren’t monitoring its performance on Google, better get started. How to monitor your…

Expand Your Business With SEO Services

Today we are living in a digital world. You can sell your products online by creating a website based on your business and products’ requirements. But, it is not as simple as it looks like.…

Why Do You Need SEO Service Provider?

Do you have a website for your business? Our country, India, is very big and diverse. Having web presence virtually helps your business to reach millions of customers – it’s more of a marketing tool…

The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using…

Absolute Links vs. Relative Links – SEO Value

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but it is widely regarded that absolute links provide better SEO value on…

Incorporation of Company Branding and SEO

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to say the least. On the one side, SEO deals with the placement…

Strategic Use of Images in Search Engine Optimization

When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused?…