ABOUT SIMULTECH AUSTRALIA
Our client, Simultech Australia is one of the leading supplier of professional solutions for Controlled Environmental Testing. They supply an extensive range of test chambers to leading companies and institutions throughout Australia and New Zealand.
OBJECTIVE – IMPROVE ORGANIC RANKINGS FOR PRODUCT RELATED COMPETITIVE KEYWORDS
The major challenge was to rank the website for keywords around “Chambers” and to build a good Organic presence of the website across Australia.
SERVICES USED:
CAMPAIGN STRATEGY
We understood that the website needs extensive Search engine optimisation efforts in order to improve its Organic visibility. Our qualified and experienced team of SEO analysts, Digital Marketing professionals and Technical experts thoroughly analysed the website, its competitors, trends, and based on those findings they devised a powerful and scalable SEO approach for the first phase.
To promote the website Organically, SEOTONIC implemented a Custom SEO strategy to for Organic promotions.
ON-PAGE STRATEGY
- Optimized Meta Tags and Heading Tags
- Optimized content for the targeted SEO keywords
- Optimized Image ALT tags
- Fixed Duplicate Meta Tags.
- Fixed Dead Pages’ issues
- Fixed standard SEO elements- Sitemaps, Robots.txt, NOODP, NOYDIR, Outbound links, etc.
- Optimized the website regularly to keep the website search engine friendly.
- Fixed Internal Product Listing structure.
OFF-PAGE STRATEGY
The focus of the Off-page strategy for the campaign was to create good quality backlinks for the client’s website.
- Performed an in-depth Backlinks Analysis of the website at the start of the campaign.
- Regularly created unique & informative details of the website’s targeted URLs and submitted the same on third party websites, to create quality backlinks:
- Social Bookmarking Sites
- Business Listing Sites
- Image Sharing Sites
- Video Sharing Sites
- Document Sharing Sites
- Infographic Submission and Promotion
After the implementation of our SEO and Audit recommendations, the website started performing well across all search engines. And we saw a great change in the keyword positions.
RESULTS
Simultech Australia outperformed the top competitors for the targeted SEO keywords.
The website saw a good growth in Organic traffic with all of the optimizations performed.
MAJOR ACCOMPLISHMENTS
Simultech Australia achieved Google Page #1 rankings for the targeted “chamber” related keywords with a straight uptick in rank tracking tools.
| # | Keyword | Current Positions |
| 1 | environmental temperature chamber | 1 |
| 2 | temperature controlled chamber | 1 |
| 3 | thermal chamber | 1 |
| 4 | Battery Test Chambers | 1 |
| 5 | Solar Simulation Chambers | 1 |
| 6 | Sun Simulation Chambers | 1 |
| 7 | Vibration test chambers | 1 |
| 8 | thermal test chamber | 1 |
| 9 | temperature chamber | 1 |
| 10 | temperature test chambers | 1 |
| 11 | Temperature and climate test chamber | 1 |
| 12 | environmental test chamber | 1 |
| 13 | antenna measurement system | 1 |
| 14 | antenna measurement equipment | 1 |
| 15 | Antenna test systems | 1 |
| 16 | chamber rental | 1 |
| 17 | Space simulation chambers | 2 |
| 18 | Walk In Environmental Chamber | 2 |
| 19 | salt spray test chambers | 2 |
| 20 | salt fog test chamber | 2 |
| 21 | pharmaceutical stability chambers | 2 |
| 22 | temperature humidity chamber | 3 |
| 23 | plant growth test chamber | 3 |
| 24 | climatic test chamber | 3 |
| 25 | Climatic Walk In Chambers | 3 |
| 26 | corrosion test chamber | 3 |
| 27 | salt spray corrosion test chamber | 3 |
| 28 | antenna measurement chamber | 3 |
| 29 | Solar Radiation measuring devices | 3 |
| 30 | climatic chamber | 4 |
| 31 | environmental simulation testing | 4 |
| 32 | environmental chamber for sale | 4 |
| 33 | plant growth chambers | 5 |
| 34 | antenna chamber | 5 |
| 35 | antenna test chamber | 5 |
| 36 | EMC Chambers | 5 |
| 37 | salt spray corrosion test | 6 |
| 38 | environmental chamber | 7 |
| 39 | humidity chamber | 8 |
| 40 | Solar Radiation Measurement and monitoring | 9 |
