Coach Transformation

ABOUT Coachtransformation.com

Our client, Coachtransformation.com offers world class coach training programs to support coaches transform their coaching skills to a new level of understanding of the coaching process. CTA is a team of industry pioneers and leaders using proven “TRANSFORMATIONAL COACHING MODEL” to train individuals and organizations to leverage the incredible power of coaching.

OBJECTIVE

The website of the company was built around to share the information regarding the Coaching programs they organize. The major objective was to build a good Organic presence of the website in at least 10 countries in the initial year.

CAMPAIGN STRATEGY

Our qualified and experienced team of SEO analysts, digital marketing professionals and technical experts thoroughly analysed the website, its
competitors, trends, and based on those findings they devised a powerful and scalable backlink building approach for the first phase.

We understood that the website needs extensive Search engine optimisation efforts in order to improve its Organic visibility. We prepared a complete list of existing resources and proposed the solutions. We also analysed several elements, such as: 

  • Speed,
  • Bounce Rate
  • Conversion Rate
  • SSL certification
  • Duplicate issues

OUR METHODOLOGY

01

ON-PAGE STRATEGY

  1. Optimized meta tags and heading tags
    2. Optimized content for the targeted keywords
    3. Optimized ALT tags
    4. Recommended to add unique content on existing pages
    5. Fixed Duplicate Meta Tags.
    6. Fixed dead pages’ issues
    7. Published blogs regularly in the blog section of the website with       optimized Meta tags and content.
    8. Fixed standard SEO elements- sitemaps, robots.txt, NOODP, NOYDIR,     Outbound links, etc.
    9. Optimized the website regularly to keep the website search engine     friendly.

02

OFF-PAGE STRATEGY

The focus of the Off-page strategy for the campaign was to create good quality backlinks for the client’s website. This helped in improving the website’s overall prominence on the search engines, resulting in an increase in the keyword rankings as well as the website traffic.
1. Performed an in-depth Backlinks Analysis of the website at the start of     the campaign.
2. Regularly created unique & informative details of the website’s   targeted URLs and submitted the same on third party websites, to create    quality backlinks:

  • Social Bookmarking Sites
  • Business Listing Sites
  • Local Listing Sites
  • Image Sharing Sites
  • Video Sharing Sites
  • Document Sharing Sites
  • Shopping Feed Submission
  • On-site Blog Bookmarking
  • Infographic Submission and Promotion
    3. Got Blogs written for the website and submitted them on the website’s blog section and propagate the published blog on the web and create further backlinks. 4. Converted the blogs in to PDF files and shared them on top quality PDF sharing websites. To promote them further, we bookmarked the URLs of the published PDF files in social bookmarking websites. Our team accomplished all the above given on-page and off-page activities in an organized way. We used focused techniques and approaches to achieve our targets. After the implementation of our SEO and Audit recommendations, the website started performing well across all search engines. And we saw a dramatic change in the keyword positions.

Major Accomplishments

TRAFFIC

Majority of the keywords have achieved good rankings for the client’s website,on Google.

RESULTS

Our team achieved the set objectives and improved the Organic visibility and usability of the website across 10 chosen different countries. The client was satisfied with the results. The following figures speak for themselves.

# Keyword Position Previous position
1 life coaching courses dubai 1 Not in Top 100
2 executive coaching certification malaysia 1 Not in Top 100
3 life coach certification dubai 1 Not in Top 100
4 life coaching courses dubai 2 Not in Top 100
5 life coach training in delhi 2 Not in Top 100
6 life coaching courses singapore 2 Not in Top 100
7 coaching school in nigeria 2 Not in Top 100
8 executive coaching malaysia 2 Not in Top 100
9 icf dubai 2 Not in Top 100
10 executive coaching certification canada 3 Not in Top 100
11 icf accredited coach training program australia 3 Not in Top 100
12 life coach training cape town 3 Not in Top 100
13 study life coaching in lebanon 3 Not in Top 100
14 executive coaching courses london 4 Not in Top 100
15 how to become a life coach in south africa 4 Not in Top 100
16 life coach training south africa 4 Not in Top 100
17 coaches training institute dubai 4 Not in Top 100
18 life coach malaysia 5 Not in Top 100
19 nlp lebanon 5 Not in Top 100
20 life coach certification india 5 Not in Top 100
21 life coach training philippines 5 Not in Top 100
22 executive coaching courses uk 5 Not in Top 100
23 coaching in lebanon 6 Not in Top 100
24 nlp training thailand 6 Not in Top 100
25 international coaching federation south africa 6 Not in Top 100
26 life coach training bangalore 7 Not in Top 100
27 accredited coaching courses uk 7 Not in Top 100
28 life coach in lebanon 7 Not in Top 100
29 life coaching institutes in india 7 Not in Top 100
30 professional coaching certification canada 7 Not in Top 100
31 nlp training malaysia 7 Not in Top 100
32 nlp course dubai 8 Not in Top 100
33 life coach training in india 9 Not in Top 100
34 life coach philippines 9 Not in Top 100
35 actp 9 Not in Top 100
36 nlp vietnam 9 Not in Top 100
37 coaching certification singapore 9 Not in Top 100
38 coaching certification uk 9 Not in Top 100
39 nlp certification malaysia 9 Not in Top 100
40 life coach dubai 9 Not in Top 100
41 emotional intelligence coaching certification 10 Not in Top 100
42 life coach singapore 10 Not in Top 100
43 nlp dubai 10 Not in Top 100
44 coaching courses south africa 10 Not in Top 100
45 coaching institutes in dubai 10 Not in Top 100
46 executive coaching kenya 10 Not in Top 100
47 best life coach dubai 12 Not in Top 100
48 vietnam coaching institute 12 Not in Top 100
49 executive coaching uk 13 Not in Top 100
50 train the trainer uae 13 Not in Top 100
51 cta certified coach 14 Not in Top 100
52 nlp training jakarta 14 Not in Top 100
53 acsth 16 Not in Top 100
54 nlp certification south africa 16 Not in Top 100
55 icf indonesia 16 Not in Top 100
56 life coach paris 16 Not in Top 100
57 nlp training ireland 17 Not in Top 100
58 business coaching qualifications uk 17 Not in Top 100
59 nlp thailand 18 Not in Top 100
60 icf malaysia 18 Not in Top 100
61 nlp practitioner course london 19 Not in Top 100
62 personal coach dubai 19 Not in Top 100
63 life coaching courses cape town 20 Not in Top 100
64 executive coaching canada 20 Not in Top 100
65 accredited life coaching courses australia 21 Not in Top 100
66 how to become an executive coach uk 21 Not in Top 100
67 cce icf 21 Not in Top 100
68 acsth coaching 22 Not in Top 100
69 best emotional intelligence certification 22 Not in Top 100
70 cta coaching 22 Not in Top 100
71 nlp indonesia 24 Not in Top 100
72 nlp course fees malaysia 24 Not in Top 100
73 nlp training london 25 Not in Top 100
74 nlp training singapore 25 Not in Top 100
75 nlp courses london 25 Not in Top 100
76 emotional intelligence certification training online 25 Not in Top 100
77 coaching training amsterdam 27 Not in Top 100
78 nlp certification singapore 28 Not in Top 100
79 career coach training uk 29 Not in Top 100
80 nlp courses ireland 29 Not in Top 100
81 nlp certification in chennai 30 Not in Top 100
82 training courses in jordan 30 Not in Top 100
83 icf singapore 30 Not in Top 100
84 nlp coach london 32 Not in Top 100
85 icf australia 32 Not in Top 100
86 career coach certification canada 33 Not in Top 100
87 executive coaching india 34 Not in Top 100
88 academy of executive coaching uk 34 Not in Top 100
89 nlp ireland 34 Not in Top 100
90 nlp malaysia 35 Not in Top 100
91 acc coaching certification 35 Not in Top 100
92 certified nlp practitioner course india 36 Not in Top 100
93 nlp training in india 36 Not in Top 100
94 nlp certification in india 37 Not in Top 100
95 nlp training in chennai 38 Not in Top 100
96 nlp coaching india 39 Not in Top 100
97 career coach mumbai 39 Not in Top 100
98 life coaching academy uk 39 Not in Top 100
99 emotional intelligence certification online 39 Not in Top 100
100 nlp south africa 40 Not in Top 100
101 icf online coaching certification 43 Not in Top 100
102 train the trainer coaching skills 44 Not in Top 100
103 nlp certification in delhi 46 Not in Top 100
104 transformational life coach training 47 Not in Top 100
105 life coaching institute uk 47 Not in Top 100
106 icf ireland 47 Not in Top 100
107 life coach training uk 48 Not in Top 100
108 nlp training in mumbai 48 Not in Top 100
109 nlp certification training online 49 Not in Top 100
110 nlp training courses uk 49 Not in Top 100
111 life coach india 49 Not in Top 100
112 nlp course singapore 51 Not in Top 100
113 nlp singapore 51 Not in Top 100
114 nlp training in delhi 52 Not in Top 100
115 actp certification 53 Not in Top 100
116 courses in bahrain 54 Not in Top 100
117 nlp courses in bangalore 54 Not in Top 100
118 business coach philippines 54 Not in Top 100
119 emotional intelligence certification 54 Not in Top 100
120 executive coaching london 54 Not in Top 100
121 nlp certification bangalore 54 Not in Top 100
122 nlp practitioner certification online 55 Not in Top 100
123 life coaching courses uk 55 Not in Top 100
124 nlp training australia 55 Not in Top 100
125 the coaching institute melbourne 56 Not in Top 100
126 transform academy 56 Not in Top 100
127 nlp training canada 56 Not in Top 100
128 it training courses in kuwait 56 Not in Top 100
129 coaches training institute uk 58 Not in Top 100
130 life coach training ottawa 58 Not in Top 100
131 executive coaching thailand 61 Not in Top 100
132 icf associate certified coach 61 Not in Top 100
133 coaching schools in canada 63 Not in Top 100
134 acc certification 64 Not in Top 100
135 nlp training usa 64 Not in Top 100
136 training programs in singapore 64 Not in Top 100
137 top 10 life coaches in india 64 Not in Top 100
138 nlp certification uk 65 Not in Top 100
139 neuro linguistic programming courses in mumbai 65 Not in Top 100
140 executive coaching singapore 65 Not in Top 100
141 coaching certification montreal 66 Not in Top 100
142 online courses in dubai 66 Not in Top 100
143 icf france international coach federation 66 Not in Top 100
144 icf cce courses 66 Not in Top 100
145 life coaching courses australia 66 Not in Top 100
146 academy of coaching and nlp 68 Not in Top 100
147 mentor coach certification 68 Not in Top 100
148 icf certification requirements 68 Not in Top 100
149 what is the difference between coaching and counseling 69 Not in Top 100
150 44 203 country code 69 Not in Top 100
151 coach singapore career 70 Not in Top 100
152 life coach hyderabad 73 Not in Top 100
153 thailand coaching institute 73 Not in Top 100
154 nlp trainers training uk 73 Not in Top 100
155 online life coaching courses australia 74 Not in Top 100
156 train the trainer course in dubai 75 Not in Top 100
157 meta coaching south africa 76 Not in Top 100
158 emotional intelligence certification programs 76 Not in Top 100
159 nlp business practitioner 77 Not in Top 100
160 business coaching south africa 77 Not in Top 100
161 cce coaching 78 Not in Top 100
162 canada coach academy 79 Not in Top 100
163 nlp training online free 79 Not in Top 100
164 coaching courses london 80 Not in Top 100
165 emotional intelligence training certification 81 Not in Top 100
166 canada nlp 81 Not in Top 100
167 training courses in qatar 81 Not in Top 100
168 how to become a certified career coach 83 Not in Top 100
169 accredited coach training program online 83 Not in Top 100
170 career coach brisbane 84 Not in Top 100
171 life coaching institute of australia 86 Not in Top 100
172 icf events 86 Not in Top 100
173 online business in saudi arabia 88 Not in Top 100
174 leadership coaching uk 88 Not in Top 100
175 leadership coaching india 90 Not in Top 100
176 nlp london 90 Not in Top 100
177 nlp courses australia 92 Not in Top 100
178 how much is the cta train 93 Not in Top 100
179 international coach federation australia 93 Not in Top 100
180 is pcc accredited 93 Not in Top 100
181 icf approved coach training programs 94 Not in Top 100
182 icf training online 95 Not in Top 100
183 nlp certification online 95 Not in Top 100
184 nlp practitioner training online 98 Not in Top 100
185 nlp training uk 99 Not in Top 100
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