Coach Transformation

ABOUT Coachtransformation.com

Our client, Coachtransformation.com offers world class coach training programs to support coaches transform their coaching skills to a new level of understanding of the coaching process. CTA is a team of industry pioneers and leaders using proven “TRANSFORMATIONAL COACHING MODEL” to train individuals and organizations to leverage the incredible power of coaching.

OBJECTIVE

The website of the company was built around to share the information regarding the Coaching programs they organize. The major objective was to build a good Organic presence of the website in at least 10 countries in the initial year.

CAMPAIGN STRATEGY

Our qualified and experienced team of SEO analysts, digital marketing professionals and technical experts thoroughly analysed the website, its
competitors, trends, and based on those findings they devised a powerful and scalable backlink building approach for the first phase.

We understood that the website needs extensive Search engine optimisation efforts in order to improve its Organic visibility. We prepared a complete list of existing resources and proposed the solutions. We also analysed several elements, such as: 

  • Speed,
  • Bounce Rate
  • Conversion Rate
  • SSL certification
  • Duplicate issues

OUR METHODOLOGY

01

ON-PAGE STRATEGY

  1. Optimized meta tags and heading tags
    2. Optimized content for the targeted keywords
    3. Optimized ALT tags
    4. Recommended to add unique content on existing pages
    5. Fixed Duplicate Meta Tags.
    6. Fixed dead pages’ issues
    7. Published blogs regularly in the blog section of the website with       optimized Meta tags and content.
    8. Fixed standard SEO elements- sitemaps, robots.txt, NOODP, NOYDIR,     Outbound links, etc.
    9. Optimized the website regularly to keep the website search engine     friendly.

02

OFF-PAGE STRATEGY

The focus of the Off-page strategy for the campaign was to create good quality backlinks for the client’s website. This helped in improving the website’s overall prominence on the search engines, resulting in an increase in the keyword rankings as well as the website traffic.
1. Performed an in-depth Backlinks Analysis of the website at the start of     the campaign.
2. Regularly created unique & informative details of the website’s   targeted URLs and submitted the same on third party websites, to create    quality backlinks:

  • Social Bookmarking Sites
  • Business Listing Sites
  • Local Listing Sites
  • Image Sharing Sites
  • Video Sharing Sites
  • Document Sharing Sites
  • Shopping Feed Submission
  • On-site Blog Bookmarking
  • Infographic Submission and Promotion
    3. Got Blogs written for the website and submitted them on the website’s blog section and propagate the published blog on the web and create further backlinks. 4. Converted the blogs in to PDF files and shared them on top quality PDF sharing websites. To promote them further, we bookmarked the URLs of the published PDF files in social bookmarking websites. Our team accomplished all the above given on-page and off-page activities in an organized way. We used focused techniques and approaches to achieve our targets. After the implementation of our SEO and Audit recommendations, the website started performing well across all search engines. And we saw a dramatic change in the keyword positions.

Major Accomplishments

TRAFFIC

Majority of the keywords have achieved good rankings for the client’s website,on Google.

RESULTS

Our team achieved the set objectives and improved the Organic visibility and usability of the website across 10 chosen different countries. The client was satisfied with the results. The following figures speak for themselves.

#KeywordPositionPrevious position
1life coaching courses dubai1Not in Top 100
2executive coaching certification malaysia1Not in Top 100
3life coach certification dubai1Not in Top 100
4life coaching courses dubai2Not in Top 100
5life coach training in delhi2Not in Top 100
6life coaching courses singapore2Not in Top 100
7coaching school in nigeria2Not in Top 100
8executive coaching malaysia2Not in Top 100
9icf dubai2Not in Top 100
10executive coaching certification canada3Not in Top 100
11icf accredited coach training program australia3Not in Top 100
12life coach training cape town3Not in Top 100
13study life coaching in lebanon3Not in Top 100
14executive coaching courses london4Not in Top 100
15how to become a life coach in south africa4Not in Top 100
16life coach training south africa4Not in Top 100
17coaches training institute dubai4Not in Top 100
18life coach malaysia5Not in Top 100
19nlp lebanon5Not in Top 100
20life coach certification india5Not in Top 100
21life coach training philippines5Not in Top 100
22executive coaching courses uk5Not in Top 100
23coaching in lebanon6Not in Top 100
24nlp training thailand6Not in Top 100
25international coaching federation south africa6Not in Top 100
26life coach training bangalore7Not in Top 100
27accredited coaching courses uk7Not in Top 100
28life coach in lebanon7Not in Top 100
29life coaching institutes in india7Not in Top 100
30professional coaching certification canada7Not in Top 100
31nlp training malaysia7Not in Top 100
32nlp course dubai8Not in Top 100
33life coach training in india9Not in Top 100
34life coach philippines9Not in Top 100
35actp9Not in Top 100
36nlp vietnam9Not in Top 100
37coaching certification singapore9Not in Top 100
38coaching certification uk9Not in Top 100
39nlp certification malaysia9Not in Top 100
40life coach dubai9Not in Top 100
41emotional intelligence coaching certification10Not in Top 100
42life coach singapore10Not in Top 100
43nlp dubai10Not in Top 100
44coaching courses south africa10Not in Top 100
45coaching institutes in dubai10Not in Top 100
46executive coaching kenya10Not in Top 100
47best life coach dubai12Not in Top 100
48vietnam coaching institute12Not in Top 100
49executive coaching uk13Not in Top 100
50train the trainer uae13Not in Top 100
51cta certified coach14Not in Top 100
52nlp training jakarta14Not in Top 100
53acsth16Not in Top 100
54nlp certification south africa16Not in Top 100
55icf indonesia16Not in Top 100
56life coach paris16Not in Top 100
57nlp training ireland17Not in Top 100
58business coaching qualifications uk17Not in Top 100
59nlp thailand18Not in Top 100
60icf malaysia18Not in Top 100
61nlp practitioner course london19Not in Top 100
62personal coach dubai19Not in Top 100
63life coaching courses cape town20Not in Top 100
64executive coaching canada20Not in Top 100
65accredited life coaching courses australia21Not in Top 100
66how to become an executive coach uk21Not in Top 100
67cce icf21Not in Top 100
68acsth coaching22Not in Top 100
69best emotional intelligence certification22Not in Top 100
70cta coaching22Not in Top 100
71nlp indonesia24Not in Top 100
72nlp course fees malaysia24Not in Top 100
73nlp training london25Not in Top 100
74nlp training singapore25Not in Top 100
75nlp courses london25Not in Top 100
76emotional intelligence certification training online25Not in Top 100
77coaching training amsterdam27Not in Top 100
78nlp certification singapore28Not in Top 100
79career coach training uk29Not in Top 100
80nlp courses ireland29Not in Top 100
81nlp certification in chennai30Not in Top 100
82training courses in jordan30Not in Top 100
83icf singapore30Not in Top 100
84nlp coach london32Not in Top 100
85icf australia32Not in Top 100
86career coach certification canada33Not in Top 100
87executive coaching india34Not in Top 100
88academy of executive coaching uk34Not in Top 100
89nlp ireland34Not in Top 100
90nlp malaysia35Not in Top 100
91acc coaching certification35Not in Top 100
92certified nlp practitioner course india36Not in Top 100
93nlp training in india36Not in Top 100
94nlp certification in india37Not in Top 100
95nlp training in chennai38Not in Top 100
96nlp coaching india39Not in Top 100
97career coach mumbai39Not in Top 100
98life coaching academy uk39Not in Top 100
99emotional intelligence certification online39Not in Top 100
100nlp south africa40Not in Top 100
101icf online coaching certification43Not in Top 100
102train the trainer coaching skills44Not in Top 100
103nlp certification in delhi46Not in Top 100
104transformational life coach training47Not in Top 100
105life coaching institute uk47Not in Top 100
106icf ireland47Not in Top 100
107life coach training uk48Not in Top 100
108nlp training in mumbai48Not in Top 100
109nlp certification training online49Not in Top 100
110nlp training courses uk49Not in Top 100
111life coach india49Not in Top 100
112nlp course singapore51Not in Top 100
113nlp singapore51Not in Top 100
114nlp training in delhi52Not in Top 100
115actp certification53Not in Top 100
116courses in bahrain54Not in Top 100
117nlp courses in bangalore54Not in Top 100
118business coach philippines54Not in Top 100
119emotional intelligence certification54Not in Top 100
120executive coaching london54Not in Top 100
121nlp certification bangalore54Not in Top 100
122nlp practitioner certification online55Not in Top 100
123life coaching courses uk55Not in Top 100
124nlp training australia55Not in Top 100
125the coaching institute melbourne56Not in Top 100
126transform academy56Not in Top 100
127nlp training canada56Not in Top 100
128it training courses in kuwait56Not in Top 100
129coaches training institute uk58Not in Top 100
130life coach training ottawa58Not in Top 100
131executive coaching thailand61Not in Top 100
132icf associate certified coach61Not in Top 100
133coaching schools in canada63Not in Top 100
134acc certification64Not in Top 100
135nlp training usa64Not in Top 100
136training programs in singapore64Not in Top 100
137top 10 life coaches in india64Not in Top 100
138nlp certification uk65Not in Top 100
139neuro linguistic programming courses in mumbai65Not in Top 100
140executive coaching singapore65Not in Top 100
141coaching certification montreal66Not in Top 100
142online courses in dubai66Not in Top 100
143icf france international coach federation66Not in Top 100
144icf cce courses66Not in Top 100
145life coaching courses australia66Not in Top 100
146academy of coaching and nlp68Not in Top 100
147mentor coach certification68Not in Top 100
148icf certification requirements68Not in Top 100
149what is the difference between coaching and counseling69Not in Top 100
15044 203 country code69Not in Top 100
151coach singapore career70Not in Top 100
152life coach hyderabad73Not in Top 100
153thailand coaching institute73Not in Top 100
154nlp trainers training uk73Not in Top 100
155online life coaching courses australia74Not in Top 100
156train the trainer course in dubai75Not in Top 100
157meta coaching south africa76Not in Top 100
158emotional intelligence certification programs76Not in Top 100
159nlp business practitioner77Not in Top 100
160business coaching south africa77Not in Top 100
161cce coaching78Not in Top 100
162canada coach academy79Not in Top 100
163nlp training online free79Not in Top 100
164coaching courses london80Not in Top 100
165emotional intelligence training certification81Not in Top 100
166canada nlp81Not in Top 100
167training courses in qatar81Not in Top 100
168how to become a certified career coach83Not in Top 100
169accredited coach training program online83Not in Top 100
170career coach brisbane84Not in Top 100
171life coaching institute of australia86Not in Top 100
172icf events86Not in Top 100
173online business in saudi arabia88Not in Top 100
174leadership coaching uk88Not in Top 100
175leadership coaching india90Not in Top 100
176nlp london90Not in Top 100
177nlp courses australia92Not in Top 100
178how much is the cta train93Not in Top 100
179international coach federation australia93Not in Top 100
180is pcc accredited93Not in Top 100
181icf approved coach training programs94Not in Top 100
182icf training online95Not in Top 100
183nlp certification online95Not in Top 100
184nlp practitioner training online98Not in Top 100
185nlp training uk99Not in Top 100