Coach Transformation

ABOUT Coachtransformation.com

Our client, Coachtransformation.com offers world class coach training programs to support coaches transform their coaching skills to a new level of understanding of the coaching process. CTA is a team of industry pioneers and leaders using proven “TRANSFORMATIONAL COACHING MODEL” to train individuals and organizations to leverage the incredible power of coaching.

OBJECTIVE

The website of the company was built around to share the information regarding the Coaching programs they organize. The major objective was to build a good Organic presence of the website in at least 10 countries in the initial year.

CAMPAIGN STRATEGY

Our qualified and experienced team of SEO analysts, digital marketing professionals and technical experts thoroughly analysed the website, its
competitors, trends, and based on those findings they devised a powerful and scalable backlink building approach for the first phase.

We understood that the website needs extensive Search engine optimisation efforts in order to improve its Organic visibility. We prepared a complete list of existing resources and proposed the solutions. We also analysed several elements, such as:

Speed,
Bounce Rate
Conversion Rate
SSL certification
Duplicate issues

OUR METHODOLOGY

01

ON-PAGE STRATEGY

Optimized meta tags and heading tags
2. Optimized content for the targeted keywords
3. Optimized ALT tags
4. Recommended to add unique content on existing pages
5. Fixed Duplicate Meta Tags.
6. Fixed dead pages’ issues
7. Published blogs regularly in the blog section of the website with       optimized Meta tags and content.
8. Fixed standard SEO elements- sitemaps, robots.txt, NOODP, NOYDIR,     Outbound links, etc.
9. Optimized the website regularly to keep the website search engine     friendly.

02

OFF-PAGE STRATEGY

The focus of the Off-page strategy for the campaign was to create good quality backlinks for the client’s website. This helped in improving the website’s overall prominence on the search engines, resulting in an increase in the keyword rankings as well as the website traffic.
1. Performed an in-depth Backlinks Analysis of the website at the start of the campaign.
2. Regularly created unique & informative details of the website’s targeted URLs and submitted the same on third party websites, to create quality backlinks:

Social Bookmarking Sites
Business Listing Sites
Local Listing Sites
Image Sharing Sites
Video Sharing Sites
Document Sharing Sites
Shopping Feed Submission
On-site Blog Bookmarking
Infographic Submission and Promotion
3. Got Blogs written for the website and submitted them on the website’s blog section and propagate the published blog on the web and create further backlinks. 4. Converted the blogs in to PDF files and shared them on top quality PDF sharing websites. To promote them further, we bookmarked the URLs of the published PDF files in social bookmarking websites. Our team accomplished all the above given on-page and off-page activities in an organized way. We used focused techniques and approaches to achieve our targets. After the implementation of our SEO and Audit recommendations, the website started performing well across all search engines. And we saw a dramatic change in the keyword positions.

Major Accomplishments

TRAFFIC

Majority of the keywords have achieved good rankings for the client’s website,on Google.

RESULTS

Our team achieved the set objectives and improved the Organic visibility and usability of the website across 10 chosen different countries. The client was satisfied with the results. The following figures speak for themselves.

#	Keyword	Position	Previous position
1	life coaching courses dubai	1	Not in Top 100
2	executive coaching certification malaysia	1	Not in Top 100
3	life coach certification dubai	1	Not in Top 100
4	life coaching courses dubai	2	Not in Top 100
5	life coach training in delhi	2	Not in Top 100
6	life coaching courses singapore	2	Not in Top 100
7	coaching school in nigeria	2	Not in Top 100
8	executive coaching malaysia	2	Not in Top 100
9	icf dubai	2	Not in Top 100
10	executive coaching certification canada	3	Not in Top 100
11	icf accredited coach training program australia	3	Not in Top 100
12	life coach training cape town	3	Not in Top 100
13	study life coaching in lebanon	3	Not in Top 100
14	executive coaching courses london	4	Not in Top 100
15	how to become a life coach in south africa	4	Not in Top 100
16	life coach training south africa	4	Not in Top 100
17	coaches training institute dubai	4	Not in Top 100
18	life coach malaysia	5	Not in Top 100
19	nlp lebanon	5	Not in Top 100
20	life coach certification india	5	Not in Top 100
21	life coach training philippines	5	Not in Top 100
22	executive coaching courses uk	5	Not in Top 100
23	coaching in lebanon	6	Not in Top 100
24	nlp training thailand	6	Not in Top 100
25	international coaching federation south africa	6	Not in Top 100
26	life coach training bangalore	7	Not in Top 100
27	accredited coaching courses uk	7	Not in Top 100
28	life coach in lebanon	7	Not in Top 100
29	life coaching institutes in india	7	Not in Top 100
30	professional coaching certification canada	7	Not in Top 100
31	nlp training malaysia	7	Not in Top 100
32	nlp course dubai	8	Not in Top 100
33	life coach training in india	9	Not in Top 100
34	life coach philippines	9	Not in Top 100
35	actp	9	Not in Top 100
36	nlp vietnam	9	Not in Top 100
37	coaching certification singapore	9	Not in Top 100
38	coaching certification uk	9	Not in Top 100
39	nlp certification malaysia	9	Not in Top 100
40	life coach dubai	9	Not in Top 100
41	emotional intelligence coaching certification	10	Not in Top 100
42	life coach singapore	10	Not in Top 100
43	nlp dubai	10	Not in Top 100
44	coaching courses south africa	10	Not in Top 100
45	coaching institutes in dubai	10	Not in Top 100
46	executive coaching kenya	10	Not in Top 100
47	best life coach dubai	12	Not in Top 100
48	vietnam coaching institute	12	Not in Top 100
49	executive coaching uk	13	Not in Top 100
50	train the trainer uae	13	Not in Top 100
51	cta certified coach	14	Not in Top 100
52	nlp training jakarta	14	Not in Top 100
53	acsth	16	Not in Top 100
54	nlp certification south africa	16	Not in Top 100
55	icf indonesia	16	Not in Top 100
56	life coach paris	16	Not in Top 100
57	nlp training ireland	17	Not in Top 100
58	business coaching qualifications uk	17	Not in Top 100
59	nlp thailand	18	Not in Top 100
60	icf malaysia	18	Not in Top 100
61	nlp practitioner course london	19	Not in Top 100
62	personal coach dubai	19	Not in Top 100
63	life coaching courses cape town	20	Not in Top 100
64	executive coaching canada	20	Not in Top 100
65	accredited life coaching courses australia	21	Not in Top 100
66	how to become an executive coach uk	21	Not in Top 100
67	cce icf	21	Not in Top 100
68	acsth coaching	22	Not in Top 100
69	best emotional intelligence certification	22	Not in Top 100
70	cta coaching	22	Not in Top 100
71	nlp indonesia	24	Not in Top 100
72	nlp course fees malaysia	24	Not in Top 100
73	nlp training london	25	Not in Top 100
74	nlp training singapore	25	Not in Top 100
75	nlp courses london	25	Not in Top 100
76	emotional intelligence certification training online	25	Not in Top 100
77	coaching training amsterdam	27	Not in Top 100
78	nlp certification singapore	28	Not in Top 100
79	career coach training uk	29	Not in Top 100
80	nlp courses ireland	29	Not in Top 100
81	nlp certification in chennai	30	Not in Top 100
82	training courses in jordan	30	Not in Top 100
83	icf singapore	30	Not in Top 100
84	nlp coach london	32	Not in Top 100
85	icf australia	32	Not in Top 100
86	career coach certification canada	33	Not in Top 100
87	executive coaching india	34	Not in Top 100
88	academy of executive coaching uk	34	Not in Top 100
89	nlp ireland	34	Not in Top 100
90	nlp malaysia	35	Not in Top 100
91	acc coaching certification	35	Not in Top 100
92	certified nlp practitioner course india	36	Not in Top 100
93	nlp training in india	36	Not in Top 100
94	nlp certification in india	37	Not in Top 100
95	nlp training in chennai	38	Not in Top 100
96	nlp coaching india	39	Not in Top 100
97	career coach mumbai	39	Not in Top 100
98	life coaching academy uk	39	Not in Top 100
99	emotional intelligence certification online	39	Not in Top 100
100	nlp south africa	40	Not in Top 100
101	icf online coaching certification	43	Not in Top 100
102	train the trainer coaching skills	44	Not in Top 100
103	nlp certification in delhi	46	Not in Top 100
104	transformational life coach training	47	Not in Top 100
105	life coaching institute uk	47	Not in Top 100
106	icf ireland	47	Not in Top 100
107	life coach training uk	48	Not in Top 100
108	nlp training in mumbai	48	Not in Top 100
109	nlp certification training online	49	Not in Top 100
110	nlp training courses uk	49	Not in Top 100
111	life coach india	49	Not in Top 100
112	nlp course singapore	51	Not in Top 100
113	nlp singapore	51	Not in Top 100
114	nlp training in delhi	52	Not in Top 100
115	actp certification	53	Not in Top 100
116	courses in bahrain	54	Not in Top 100
117	nlp courses in bangalore	54	Not in Top 100
118	business coach philippines	54	Not in Top 100
119	emotional intelligence certification	54	Not in Top 100
120	executive coaching london	54	Not in Top 100
121	nlp certification bangalore	54	Not in Top 100
122	nlp practitioner certification online	55	Not in Top 100
123	life coaching courses uk	55	Not in Top 100
124	nlp training australia	55	Not in Top 100
125	the coaching institute melbourne	56	Not in Top 100
126	transform academy	56	Not in Top 100
127	nlp training canada	56	Not in Top 100
128	it training courses in kuwait	56	Not in Top 100
129	coaches training institute uk	58	Not in Top 100
130	life coach training ottawa	58	Not in Top 100
131	executive coaching thailand	61	Not in Top 100
132	icf associate certified coach	61	Not in Top 100
133	coaching schools in canada	63	Not in Top 100
134	acc certification	64	Not in Top 100
135	nlp training usa	64	Not in Top 100
136	training programs in singapore	64	Not in Top 100
137	top 10 life coaches in india	64	Not in Top 100
138	nlp certification uk	65	Not in Top 100
139	neuro linguistic programming courses in mumbai	65	Not in Top 100
140	executive coaching singapore	65	Not in Top 100
141	coaching certification montreal	66	Not in Top 100
142	online courses in dubai	66	Not in Top 100
143	icf france international coach federation	66	Not in Top 100
144	icf cce courses	66	Not in Top 100
145	life coaching courses australia	66	Not in Top 100
146	academy of coaching and nlp	68	Not in Top 100
147	mentor coach certification	68	Not in Top 100
148	icf certification requirements	68	Not in Top 100
149	what is the difference between coaching and counseling	69	Not in Top 100
150	44 203 country code	69	Not in Top 100
151	coach singapore career	70	Not in Top 100
152	life coach hyderabad	73	Not in Top 100
153	thailand coaching institute	73	Not in Top 100
154	nlp trainers training uk	73	Not in Top 100
155	online life coaching courses australia	74	Not in Top 100
156	train the trainer course in dubai	75	Not in Top 100
157	meta coaching south africa	76	Not in Top 100
158	emotional intelligence certification programs	76	Not in Top 100
159	nlp business practitioner	77	Not in Top 100
160	business coaching south africa	77	Not in Top 100
161	cce coaching	78	Not in Top 100
162	canada coach academy	79	Not in Top 100
163	nlp training online free	79	Not in Top 100
164	coaching courses london	80	Not in Top 100
165	emotional intelligence training certification	81	Not in Top 100
166	canada nlp	81	Not in Top 100
167	training courses in qatar	81	Not in Top 100
168	how to become a certified career coach	83	Not in Top 100
169	accredited coach training program online	83	Not in Top 100
170	career coach brisbane	84	Not in Top 100
171	life coaching institute of australia	86	Not in Top 100
172	icf events	86	Not in Top 100
173	online business in saudi arabia	88	Not in Top 100
174	leadership coaching uk	88	Not in Top 100
175	leadership coaching india	90	Not in Top 100
176	nlp london	90	Not in Top 100
177	nlp courses australia	92	Not in Top 100
178	how much is the cta train	93	Not in Top 100
179	international coach federation australia	93	Not in Top 100
180	is pcc accredited	93	Not in Top 100
181	icf approved coach training programs	94	Not in Top 100
182	icf training online	95	Not in Top 100
183	nlp certification online	95	Not in Top 100
184	nlp practitioner training online	98	Not in Top 100
185	nlp training uk	99	Not in Top 100