Luxury Facts

Luxury Facts

ABOUT Luxury Facts

Our client, LuxuryFacts, is an online luxury magazine giving reviews, interviews and features on fashion, hotels, travel, homes, watches, jewelry, automobiles, and many other categories.

OBJECTIVE

The website of the company – LuxuryFacts.com – an online luxury blog giving reviews, interviews and features on fashion, hotels, travel, homes, watches, jewelry, automobiles, and many other categories. The website was solely dedicated to provide the luxury facts.

The major objective was to rank the website for Organic Keywords around highly competitive generic keywords for 2 major target regions i.e. USA and India.

CAMPAIGN STRATEGY

Our qualified and seasoned team of SEO analysts, digital marketing professionals and technical experts carefully analysed the website, its section, its objectives, its competitors, trends, and based on those findings they devised a powerful and scalable SEO strategy for the first phase.

We understood that the website needs extensive Search engine optimisation efforts in order to improve its overall visibility as well as stability in organic search results. We prepared a complete list of existing resources and proposed the solutions. We also analysed several elements, such as:

  • Speed
  • Content
  • URL Structure
  • Image Optimisation
  • SSL certification

Natural search performance, and much more.

OUR METHODOLOGY

01

ON-PAGE STRATEGY

  1. Optimized Meta Tags
  2. Optimized ALT tags
  3. Optimized Heading Tags
  4. Adding Schema Tag
  5. Fixed W3C HTML Errors
  6. Recommended to add more unique content on targeted pages
  7. Fixed navigation issue to make it more user friendly
  8. Fixed dead pages’ issues
  9. Fixed all content-related issues (dummy content, less content, duplicate content, template-driven content)
  10. Fixed standard SEO elements- sitemaps, robots.txt, internal linking, etc.
  11. Optimized the website regularly to keep the website search engine friendly.

02

OFF-PAGE STRATEGY

The focus of the Off-page strategy for the campaign was to create good quality backlinks for the client’s website. This helped in improving the website’s overall prominence on the search engines, resulting in an increase in the keyword rankings.

  1. Performed an in-depth Backlinks Analysis of the website at the start of the campaign.

 

  1. Regularly created unique & informative details of the website’s targeted URLs and submitted the same on third party websites, to create quality backlinks:
  • Social Bookmarking Sites
  • Business Listing Sites
  • Image Sharing Sites
  • Video Sharing Sites
  • Document Sharing Sites
  • Infographic Submission and Promotion
  • Quora Question and Answering

 

  1. Article & Blog provided by the Client for the website and submitted them on the third party content sharing websites, to propagate the published content on the web and create further backlinks.

 

  1. Converted the blogs in to PDF files and shared them on top quality PDF sharing websites. To promote them further, we bookmarked the URLs of the published PDF files in social bookmarking websites.

 

Our team accomplished all the above given on-page and off-page activities in an organized way. We used focused techniques and approaches to achieve our targets.

After the implementation of our SEO and audit recommendations, the website started performing well across all search engines and we saw a dramatic change in the keyword positions.

RESULTS

We executed the strategies properly to improve the natural search performance of the website – https://www.luxuryfacts.com/. Our team achieved the set objectives and improved the overall visibility and usability of the website. The client was satisfied with the overall results (website’s performance).

Major Accomplishments

#KeywordPositionKeyword Difficulty
1minimalist fashion designers175.62
2luxury industry careers169
3minimalist high fashion178.14
4thomas pink india price169.35
5pernia qureshi jewellery163.91
6thomas pink shirts price in india178.76
7luxury facts178.67
8working in luxury industry170.89
9franck muller ranveer singh259.72
10nirav modi embrace bangle281.75
11areopagus spa274.75
12elixir 24 carat treatment355.87
13chanel le weekend edition douce370.05
14franck muller watch ranveer singh365.18
15zegna london bond street362.67
16titanic piano bar376.06
17how to get a job in the luxury industry371.32
18handloom story369.22
19jj valaya interiors363.64
20minimalist clothing designers377
21abu jani sandeep khosla jewellery362.29
22ermenegildo zegna london bond street364.52
23gucci garden the souvenir collection383.38
24moncler seoul korea373.59
25my ferragamo collection375.64

TRAFFIC & ORGANIC VISIBILITY

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