Well Strategized Education Institute SEO for Increased Enrolment
With the Admission season knocking on the doors, how do you plan to convince prospective applicants to choose your institute over your competitors? There’s one simple and at present universally accepted solution and that is SEO or Search Engine Optimization. SEOTonic has an experienced team of digital marketing professionals who can provide you with a well-strategized education institute SEO for increased visibility among students.
Since the internet boom every business and organization that offers service to consumers, have created a dual identity for themselves. One that’s physical and the other that is digital. In this era, having a well-designed and user-friendly website, that comes up easily on search engines especially Google, carries more significance than the brick and mortar structure. That’s where one needs the help of Search Engine Optimization.
As per market survey and data, 67 thousand searches take place on Google each second and that 93 percent of any online experience commences with search engines.
Another study has cited that around 91 percent of the students use the internet to look up institutes for higher education. About 75 percent regard the internet as the absolute source of knowledge and information.
So, chances are high that your prospective candidate or applicant, will search the top educational institutes online before making a choice. That’s why online visibility matters, and that’s where the experts at SEOTonic can help you with their specialization in SEO for education institutes.
How SEOTonic propose to Help Educational Institutes with SEO?
SEO or Search Engine Optimization is a process through which online search engines such as Google, Bing, etc regulate the ranking of a particular website in the SERPs, also known as search engine result pages.
A good website with expertly placed SEO will be regarded by top search engines as worthy enough to be placed among the top searches. It means that when a student types a keyword to search educational institutes, your organization will come up on the first page of the searches, giving you enhanced visibility compared to your competitors.
We at SEOTonic have a team of expert professionals who after implementing advanced and targeted strategies, give your website the needed boost with education institute SEO.
Responsive Web Design
As per a report published by the World Advertising Research Center also known as WARC, around 2 billion people access the internet only through their smartphone. By 2025, 3.7 billion people will do the same.
To cater to such a huge population, first and foremost you need a website that is responsive to mobile and other smart gadgets like iPads. Our team will use the techniques of responsive web design to build you a scalable, engaging and user-friendly website for seamless navigation of visitors.
Keyword Research and Targeting
What are the keywords that will work best for you and your institute? A keyword is what the internet user enters the search engines, to find what they are looking for. Now, there are various ways to bump your website, using the right keyword placement. For example, location keywords.
Many students look for institutes with location specifics. So, adding the location to your keywords gives you a search engine boost for sure. We make sure that we use a combination of targeted keywords and long-tail ones using the specifics so that we can generate the best leads for you.
Content, both written and visual is regarded as one of the most vital aspects of Search Engine Optimization. At SEOTonic we have creative writers who will pen quality blogs and articles along with catchy phrases for your website to attract the attention of the visitors.
Blogs are highly effective to inform the students and the parents about the attributes of your education institute, and what makes you better than the rest.
Apart from that written content also allows you to share general study-related advice and insight to the students.
We will create a section where your ex-students can post testimonials about their fair experience. People searching for an education institute tend to go through the reviews and feedbacks online, to get an idea about the quality of the institute.
The great thing about content marketing is that it has a wide range and prospect as it can be shared on multiple platforms for better outreach and we make sure that no stone is left unturned when we take up a project of SEO for education institutes.
Industries that we serve with our SEO services
SEO is no longer limited to a single sector or vertical. In this digital era, every business be it a small one or a major corporation needs to create and maintain a positive identity online to keep up with the changing market and for sustainable growth
We have already covered the importance of SEO for the growth and visibility of educational institutes with services like Education Institution SEO.
The healthcare industry is one of the frontrunners in harnessing the power of Search Engine Optimization as over the years we have had multiple clients availing our expertise in services such as Healthcare SEO, Doctor SEO, Chiropractor SEO, Dental SEO, Pharmaceutical SEO, etc.
The financial sector and the IT sector follow next among our clientele for Software SEO, IT Services SEO, Technology SEO, Accounting SEO, and Financial Services SEO.
There are other businesses as well that we regularly cater to our digital marketing services. To name a few that we cover are, Home Repair SEO, Plumber SEO, and Real Estate SEO.
The tourism and transport industry is booming with new business appearing every day and the market competition is tough. We can offer you excellent online marketing services so that you gain an edge over your competitors. You can avail of our specialized packages on Hotel SEO, Bar and Restaurant SEO, Taxi Services SEO and Travel SEO to give a boost to your business.
SEOTonic also caters to law professionals with Law Firm SEO. Even if you have a homegrown business or a personal website, we can help you optimize that and get more traffic with Web Design and Development SEO, Blogging SEO, Podcast SEO and more.
Our range of other digital marketing services includes Retail SEO, Pest Control SE, Carpet Cleaning SEO, Locksmith SEO, CBD SEO, printing services SEO and Furniture retailer SEO.
In the auto industry, we offer clients with Auto Dealer SEO, Electric Automobile SEO, and Auto Rental SEO.
Our services don’t end just there as we also offer clients with Industry Supply SEO, Gaming SEO, Window & Doors Services SEO, Photography SEO, mobile store SEO and lots more.With the right SEO services, you can reach any heights of growth that you aim for. Reach out to us today for consultation and services.
Our Clientele & Case Studies